This presentation will examine the dynamics of globalization and transnationalism, particularly the ways in which the Hallyu phenomenon is integrated into a social media-embedded cultural landscape in the global cultural sphere. The talk will also map out why social media has contributed to the enhanced popularity of the transnational culture produced in a non-Western country.

https://psu.zoom.us/meeting/register/tJUrcu2qrD0iHt3nAjkFyT69wJmoh3yfxgYP